WIAD 2023 Program
Friday, March 3 2023
Moving Thru Mixed Realities (Workshop)
A workshop on designing for hybrid and mixed realities. Using both play and physical exploration of places, this workshop first provides a human-centered model for design from both personal and… Read more
Alastair Somerville
Sensory Design Consultant, Acuity Design
Saturday, March 4 2023
Successful Journeys – an ABCD of Wayfinding (Keynote)
Journeys and maps are important to good UX and Service Design. Still, so many of us feel lost in both physical and digital places. Read more
Alastair Somerville
Sensory Design Consultant, Acuity Design
When are we there? – The Guide: spatial information and geographical data along a time axis
How can different geographic information systems be made accessible in such a way that hikers can derive the greatest benefit from them? How can we… Read more
Alexandra Papadopoulos
UX-Designer and Developer, Garzotto GmbH, Winterthur.
Designing environments: How wayfinding, visual design, and IA shape our experience (keynote)
Leah Ferguson
Senior Design Specialist (Experience Design), HOK
A different perspective: Using simulation modeling to find the way to knowledge
The complex ecosystems in which people, processes, and things exist mean that decision-making is difficult due to limited understanding of the underlying causes… Read more
Eugen Rodel
Senior research associate at the Lucerne University of Applied Sciences and Arts
Where is Platform 9¾? Wayfinding in Swiss Railway Stations.
When you are travelling to unknown realms, wayfinding and orientation are a crucial part of your journey. The Swiss Federal Railways (SBB) provide maps, situation… Read more
Philipp Murkowsky
UX Expert Puzzle ITC GmbH, Bern
Helene Howald
UX Architect SBB AG - Customer Information, Bern