Friday, 3 March 2023

13:00 – 17:00

Moving Thru Mixed Realities (Workshop)

A workshop on designing for hybrid and mixed realities. Using both play and physical exploration of places, this workshop first provides a human-centered model for design from both personal and… Read more

Portrait of Alastair Somerville

Alastair Somerville
Sensory Design Consultant, Acuity Design

Saturday, 4 March 2023

11:15 – 12:00

Successful Journeys – an ABCD of Wayfinding (Keynote)

Journeys and maps are important to good UX and Service Design. Still, so many of us feel lost in both physical and digital places. Read more

Portrait of Alastair Somerville

Alastair Somerville
Sensory Design Consultant, Acuity Design

12:00 – 12:30

When are we there? – The Guide: spatial information and geographical data along a time axis

How can different geographic information systems be made accessible in such a way that hikers can derive the greatest benefit from them? How can we… Read more

Portrait of Alexandra Papadopoulos

Alexandra Papadopoulos
UX-Designer and Developer, Garzotto GmbH

13:30 – 14:00

Designing environments: How wayfinding, visual design, and IA shape our experience (keynote)

Portrait of Leah Ferguson

Leah Ferguson
Senior Design Specialist (Experience Design), HOK

14:00 – 14:30

A different perspective: Using simulation modeling to find the way to knowledge

The complex ecosystems in which people, processes, and things exist mean that decision-making is difficult due to limited understanding of the underlying causes… Read more

Portrait of Eugen Rodel

Eugen Rodel
Senior research associate, HSLU

14:30 – 15:00

Where is Platform 9¾? Wayfinding in Swiss Railway Stations

When you are travelling to unknown realms, wayfinding and orientation are a crucial part of your journey. The Swiss Federal Railways (SBB) provide maps, situation… Read more

Portrait of Philipp Murkowsky

Philipp Murkowsky
UX Expert, Puzzle ITC

Portrait of Helene Howald

Helene Howald
UX Architect, SBB AG